At Big Salami, we intertwine creativity with strategy, to shape compelling brand identities. This combination allows us to delve into the art of strategic branding to craft a memorable logo identity, while establishing comprehensive brand guidelines. Harnessing the power of artificial intelligence, we provide innovative approaches to content generation for busy professionals, ensuring your brand stays ahead in the digital landscape. Additionally, we guide you through the intricacies of creating a robust content strategy, empowering your brand to tell its unique story effectively.

Strategic branding

Going beyond design, our comprehensive brand strategies lay the groundwork for a cohesive and impactful identity, to build brand that not only stands out but also stands the test of time.

Forging your visual identity for maximum impact

Our logo design process is a fusion of creativity and strategy. We delve into the essence of your brand, unravelling its personality and aspirations, resulting in a logo that goes beyond aesthetics, becoming an icon that captivates your audience with your unique story, leaving a lasting impression.

Shaping the narrative

Building a brand is not just about a logo; it’s about creating a cohesive narrative. Our brand development services extend beyond visuals, encompassing messaging, tone, and the overall brand experience. We ensure that every touchpoint reflects the ethos of your brand’s essence and purpose, elevating your unique value proposition.

Messaging and tone of voice

Words matter. Our branding services encompass messaging and tone of voice development. We create narratives that resonate with your audience, establishing a consistent and authentic voice that amplifies your brand’s story.

Brand guidelines ensure consistency

Consistency is the cornerstone of effective branding. Our meticulous brand guidelines act as a roadmap, ensuring that your brand’s visual and messaging elements are used cohesively across all platforms, maintaining a strong and consistent brand presence.

Collateral design

A brand extends beyond logos. Our visual identity services ensure consistency in design elements across all brand collateral, from business cards to social media graphics. Every touchpoint reinforces the visual language that defines your brand.

Landzie Brand Guide

View our case study on how thorough brand guidelines, updated colour palette and high quality imagery gave Landzie the foundation to grow.

Elevate your visual presence

Our design services transcend the ordinary. Whether you’re in need of eye-catching graphics, compelling marketing collateral, or a stunning website, we tailor our design solutions to align seamlessly with your brand identity and business goals.

Print and digital design

From business cards to digital banners, our design expertise spans across mediums. We create designs that not only look good on the screen but also translate seamlessly to print, ensuring a consistent and impactful brand presence.

Beautiful e-commerce photography

Showcase your products with crystal clear photos on a clean background to let customers experience the quality and beautify of your products before they see them in person.

For businesses in the digital marketplace, our e-commerce photography services are tailored to enhance your online store. We capture product images that not only highlight features but also evoke emotions, driving engagement and conversions.

Artificial intelligence for better design

Welcome to the future of graphic design, where artificial intelligence becomes a seamless partner in crafting visually compelling and future-forward brand experiences.

At Big Salami, we leverage AI image generation to push the boundaries of our own creativity, by taking a brief to the next level. Through machine learning algorithms and data-driven insights, we tailor graphics that resonate with your audience, ensuring relevance and engagement.

From personalized design elements to adaptive branding, our AI-driven approach not only enhances efficiency with reduced cost, but also infuses creativity into every pixel, creating a visual language that evolves with the pulse of your brand.

Landzie spreader and aerator
  • In Stephan, we have found a partner who not only understands the intricacies of web development and digital marketing but who genuinely ‘geeks out’ over these subjects. It is this passion and depth of knowledge that have consistently elevated our collaborations to new heights.

    Andrew Laplante

    Owner, Landzie

Beautiful and effective narratives

Whether you’re looking for fresh social media ideas, a structured content calendar, or compelling content for your website, we offer a flexible service to help you plan or even write content to help grow your business. Together, we can craft a digital narrative that not only engages but also captivates your audience.

Effective, targeted website content

Welcome to a world where every word has purpose, and your website content becomes a powerful vehicle for brand storytelling and digital success.

Compelling content is the heartbeat of a successful online presence. Through meticulous research, we decipher your brand’s voice, values, and unique selling propositions. We then tailor our writing to not only inform but also engage and inspire action. From homepage headlines to product descriptions, our focus is on delivering content that resonates with your audience, drives conversions, and establishes a lasting connection.

Strategic blueprint for continuous engagement

Crafting a content plan involves more than just scheduling posts. It’s about understanding your audience, identifying key messages, and tailoring strategies for maximum engagement.

We will craft a content plan that is unique to your business and aligned with your audience. Our dynamic approach optimises every aspect of your digital presence, ensuring consistent and impactful touchpoints.

Newsworthy, informative and entertaining

News and blog posts are the lifeblood of your brand’s story. We curate content that informs, entertains, and captivates your audience to keep them coming back for more. Whether it’s industry updates, company news, or thought leadership pieces, our writing prowess ensures your brand’s voice is heard.

A.I. driven content generation

Unlock the power of artificial intelligence to revolutionize your website content creation. In an era where attention spans are fleeting and user expectations are higher than ever, harnessing AI is the key to crafting compelling, relevant, and engaging content that captivates your audience.

This is not intended as a replacement for human creativity, but rather a powerful ally. It can help you by suggesting enhancements and variations that you might not have considered, and can be used as a collaborative force that allows you to focus on strategy and vision while leaving the heavy lifting of content creation to the precision of artificial intelligence.


Related services

Connect the dots between design, content generation, and user-centric planning for a holistic approach.

See how design and content generation play a crucial role in shaping effective websites and applications.

Understand how well-designed content contributes to a secure and high-performing digital environment.